Our Expertise

We are skilled storytellers who engage people through strategic, creative communications that drive results.

At Schumacher Creative, we partner with our clients to develop and implement a unified messaging strategy that engages. Our team enables you communicate succinctly, memorably and effectively across all mediums to all your audiences. Whether internal or external, from Wall Street to Main Street, and throughout the digital universe; the stories Schumacher Creative creates always end in results.

Engaging Customers

Your brand is your story. The experience your customers have with your products, your services, your organization … at Schumacher Creative, we bring these stories to life in ways that engage, excite and motivate. We do this through a variety of methods including:

  • Creative Marketing Collateral
  • Experiential Marketing
  • External Recognitions
  • Earned media
  • Social Media
  • Paid Media
  • Digital Media
  • Executive Communications
  • Customer Research
  • Competitive Analysis
  • Promotional Events
  • Sales Meetings
  • Sales Presentations

 

Engaging Employees

Your employees are a vital to your story. They are your ambassadors and your differentiators. At Schumacher Creative we have a wide variety of experience effectively telling employee focused stories. A few of the specific ways we have worked with organizations to strategically engage their employees and deliver outstanding organizational results include:

  • Employment Branding
  • Employee Communications
  • Employee Engagement
  • Internal Awards and Recognitions
  • External Awards and Recognitions
  • Onboarding/Orientation Program Development
  • Employee Recognition Events
  • United Way Communications
  • Mission and Vision Messaging Mapping
  • Great Place to Work
  • Diversity and Inclusion Communications
  • Internal Town Halls and Meetings
  • Executive Communications and Speechwriting
  • Digital Communications
  • LinkedIn
  • Glassdoor

Engaging Media

Telling your own story isn’t enough these days. Through earned media placements, your organization’s story is validated and shared, as well as seen by millions. Strategic, thoughtful messaging is the foundation of every successful media-relations plan we develop for our clients at Schumacher Creative. Inquiring minds do want to know your story. A few of the tools we use include:

  • Media Kit Development
  • Media Messaging
  • Media Training
  • Media Events
  • Press Conferences
  • Targeted Media Pitching

Engaging Donors

Effectively telling the story of the people you serve is the foundation of great donor relations.  Whether you’re starting a capital campaign, holding a donor event or creating development materials … your messaging needs to be mapped back to your organization’s mission. Schumacher Creative is skilled at developing a strategic platform on which to build your efforts to effectively engage donors and motivate them to share their time, talent or treasure to help your organization reach its goals. We do this through:

  • Case Statements
  • Earned Media
  • Paid Media
  • Digital Marketing
  • Direct Marketing
  • Annual Reports
  • Gala and Benefit Production
  • Social Media
  • Message Mapping